Capstone- Louis Vuitton x Women's Sports

Paige Beuckers, Croix Bethune, and Caroine Harvey are the pinnacle of style meets skill- these three promising rookies and new pros are breaking records, getting fitted for the tunnel, and garnering immense fan bases along the way. By securing these talents in 2025, just as they transition from collegiate Name, Image, and Likeness (NIL) partnerships, the luxury brand establishes enduring relationships before athlete valuations escalate further. The time for brands to position themselves in women’s sports is now.
Limited product releases for these collaborations begin with the Paige Beuckers Neverfull line expansion for Louis Vuitton, the Paige Beuckers Neverfull PE. The dustbag, tote, and clutch collection is complete with a custom monogram print detailing the inspiring text Paige receives before every game—"Be you. Be great." Clear Vinyl walls allow the tote to be brought into most stadiums and allow for pass-through size and material regulation. For more strict stadiums, the small clutch fits an iPhone and a few small items with a clear vinyl wrist strap.